Connecting Through Your Real Brand with Emily Soccorsy

On this episode of the Phoenix Prosperity Podcast with Tim Fergestad, branding expert Emily Soccorsy shares how true connection happens when brands lead with authenticity. Emily is the co-founder of Root + River, a brand strategy and content firm that helps leaders uncover the soul of their brand and communicate it with clarity.

Emily’s journey began as a journalist, where she honed the skill of asking deep questions and uncovering the real story. Over the years, she transitioned into PR, corporate communications, and eventually co-founding her own firm. Along the way, she developed her philosophy of intrinsic branding — the belief that a brand is not a made-up character or slogan, but the lived expression of what an organization truly believes.

--------------------------------------------- Interested in being part of this? Please visit our guest invitation page where you can learn more and fill out a brief questionnaire to get started: https://phoenixprosperitypodcast.com/guest It’s going to be enlightening and, most importantly, a lot of fun. I’d love for you to be a part of it!